Pragmatic Innovation – Focus on value-driven innovation
A lot of companies don’t have the luxury to spend huge budgets on innovative prototypes that will never end up in production. So, testing new technologies requires a more pragmatic approach that has a good return on investment, in other words, apply Pragmatic Innovation.
Paul will share how he adopted such an approach and some of the lessons that he learned along the way.
He gave this presentation at several international events and will now share his insights via this webinar.
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